It doesn’t matter if you are building a new website, conducting search engine optimization, PPC advertising, or a social media strategy, there are always going to be important questions that need to be answered by the client. Having detailed answers to these...
Darren Rowse from ProBlogger recently wrote a blog post encouraging people to write a ‘Bloggers To Watch’ post, to promote bloggers in your prospective industry. I thought I would do my due diligence and make a list of 10 SEO bloggers I feel you should...
Working from home has become so glamorized that most keen entrepreneurs entering into it don’t really quite understand the realities of running a blog. I remember the dangling carrots that initially caught my attention. They went something like this: “… become...
Clients always seem to ask what bounce rate is. I wanted to explain what bounce rate is, the factors that determine bounce rate, how you should analyze it, and in what cases you should take action to lower your bounce rate. Defining Bounce Rate A Bounce is simply a...
Guest posting has flooded the blogosphere faster than anyone thought it would in the last two years. The sudden rise of the use of the tactic of guest posting raises a lot of questions and concerns. How Should You Treat Guest Posts? The Panda wave sent a lot of...
I’ve been in the SEO blogging industry long enough to know that though there is a difference between being a SEO Consultant/Analyst/Executive and a Blogger, they pretty much go hand in hand. I like to think I’m a combination of both, a hybrid if you like...
Blog experts say that niche blogging is the excellent way to engage a specific audience. The concept of niching is nothing new to marketing: when applied to blogging, it simply means that blog writers can focus on subjects that are targeted toward a specific audience....
A few weeks ago, I published the most popular post on my blog. Ever. 125 women in blogging brought in numbers like this site has never seen before. I can’t tell you how excited I was that this post was so popular, and how thankful I was for every tweet, comment,...
Is it possible to make money on another site while promoting your blog? Of course it is! One easy way is through article marketing on HubPages. Why HubPages out of all of the other article directories and income sharing content generation sites? HubPages gives you...
Words have the potential to create magic. When appropriately woven, they can instantly create an emotional attachment with readers. Whether you want to start a blog or desire to become a freelance writer, you need to work upon your writing skills to make it better and...
Without measuring your progress, you can never ensure whether your marketing efforts are headed in the right direction, right? A wonderful micro-blogging service, Twitter happens to be a powerful tool to promote your brand, products or services on the internet. And...
While traditional marketing (on TV, radio and print) is still prevalent as ever, online marketing is slowly but steadily growing to become a strong marketing weapon. For one, online marketing – which includes video ads, expandable banners, floating ads, takeovers and...
More and more often, I am finding blog posts that are nothing more than a video with little to no text details. As video blogging becomes more and more prevalent, I think it is a great time to look at four reasons why video transcripts should be included in the blog...
Blogs can be a great way to earn revenue, but not without the effort of building site credibility, valuable content, and a readership. This is why the majority of blogs fail! Most people who manage blogs don’t have the patience or frankly the time to maintain...
If you are like me, you have multiple identities when it comes to blog commenting. I comment with several identities for my own blog, my work, blogs I guest post on, and also my article marketing profiles. As you can imagine, this gets somewhat confusing and...
Introduction So you’ve made your own blog. Good for you! You’ve hopefully added content that your viewers will love, you enjoy the communication it allows and you are, with any luck, making a decent amount of cash from your blog. The question now is, how do you avoid...
Quality content and intelligent marketing can do wonders to your blog. For a start-up blog, you have to take care of the following things: A good blog software will ensure a good platform: You can choose to host your blog in a blogging website or you can choose to...
Blogs have become the lifeblood of many businesses. The articles we generate are a way to educate and/or train clients and customers, while crafting our image and building credibility. The key to any successful blog is, of course, its content. The popular quote states...
This post are my notes from the live session at Blog World Expo in Las Vegas. Please forgive me if I misspell anything or if some of the notes don’t make sense, as I am trying to gather as much information from each speaker as I can. Quick Facts on the Session...
Odds are, you are not the only blog in your niche, so standing out from the crowd is important. That can be a hard task to accomplish, especially when there are hundreds of other blogs, all trying to get exposure and traffic. So what can you do to rise above your...
As mentioned several times before on this site and others, guest posting is a wonderful way to engage in a genuine and effective link-building strategy. Still, not many who first embark on the guest blogging process completely understand how it works. Here are a few...
I’ve been following quite a number of blogs for several years now, some more popular than others. They all vary in nature, as do the bloggers behind them – some are personal while others are formal and professional much like the SEM Blog I’ve been managing...
One of the best ways to make money through affiliate product marketing is by writing reviews. But there are a few keys to make your review be the one that people want to buy from. 1. Try and Love the Product I know, there are people who can review a product based on...
Over the past 6 months I have been interested in learning more about affiliate marketing and making money online. So I started reading a number of awesome blogs that are dedicated to exact that. I am paid for a number of eBooks, some good, some bad…but I have...
If you are not familiar with SpyFu, they provide intelligence data on your website and your competitors, offering organic and paid search data that will help you outrank and learn more about your target market. SpyFu just announced its Recon Files Report, which is a...
Content driven marketing as it seems has caught the imagination of the marketers as Google has rubbished almost all the traditional linking building methodologies. In fact, it is now being treated as a crucial tool for social media marketing as well. But since most of...
A Cookie is a pretty easy concept to understand. It is simply a tracking code that is stored on the user’s computer for a determined amount of time to track their ID session, navigation, and preferences. Where is can be a bit confusing is when you talk about the...
Whenever you are looking to make money online, one of the first ways you probably consider is creating a blog and monetizing it. Please keep in mind that most monetization methods are based on two main things – traffic and trust. Once you build these up, the...
For most internet marketers, SEO is a fairly cut-and-dry process: keyword research, SEO content creation and building backlinks. This is how it’s been ever since we “figured out” Google’s algorithm. By using these basic steps, websites have achieved first page...
Managing a blog where you are the only author can be a relatively easy task. You are in control of the content quality, post frequency, comments, and design layouts. Once you start to have multiple authors, things start to get a little more complicated. There are...
Have you ever tried running in the dark? I know you can’t – I have tried. It is the same with running a website. If you don’t know what is happening inside your site, you won’t be able to steer it towards success. Unfortunately, very few of us tend to pay attention to...
Every blogger is fighting a constant battle to gain ground in the blogosphere. Though there are more than one hundred million blogs (in the English language) on the internet, not each of them will leave their mark. Just because you have excellent writing skills...
There are many reasons for guest blogging, such as getting exposure and backlinks for your website, positioning yourself as an authority in your niche, and so on. Can increasing your Twitter following be a benefit of guest posting? Absolutely! So what do you have to...
PostRank offers real time social media data and analysis on almost every topic or trend that is relevant to your blog, business, niche, and industry that goes beyond other analytics programs. Let’s look at how to use PostRank, search for blogs, see top blogs on...
Darren Rowse from ProBlogger asked the question on his blog, “What was your biggest traffic day and how did you achieve it?” I thought it would be fun for everyone to share their story about their biggest traffic day on their website or blog and how you...
Throughout the 3 years that StayOnSearch has been around, I didn’t truly see the full value of the fringe benefits that you gain from blogging until recently. Now that the blog is receiving a respectable amount of traffic and has built a loyal readership, there...
Search Engine Optimization doesn’t have to be costly, you just need to know some SEO Basics. Search engine optimization is the science and art of marketing and publishing information that ranks high for chosen keywords in the search engines. Most search engines show...
There are some internet marketers out there who work exclusively on campaigns they feel passionately about. Those lucky few generally have no lack of ideas and no problem churning out oodles of quality content on command. Unfortunately for the rest of us, we...
In order to build something upon it, you should lay a firm foundation. Apart from what kind of content you offer your audience, you should also pay careful attention to what we call ‘visual branding’ of a blog. A well thought-out blog design can instantly create a...
It seems strange how WordPress remains silent and calm with the recent news that Tumblr is catching up with them. Tumblr, presently ranked as the 3rd most popular blogging platform and the 34th most-visited website in the United States, has just passed the 18-million...
Content development is the foundation for any good internet marketing strategy. The content type and quality will determine how well the content is perceived by the readers. There are many ways you can create great content for your website, but it is important to...
SO here it is: my definitive guide to getting the bounce rate of your blog or your website down to manageable (i.e. significantly reduced) levels: Terminology First! Before we begin, let’s be sure we know what we are talking about. Bounce rate is a single page visit,...
Recently I connected with Davy Kestens, an Internet Entrepreneur who recently created a brand new service called Ghost Bloggers. Ghost Bloggers is essentially a marketplace where content publishers and content buyers can do business. This allows bloggers to create...
Though it is easy to get deluded in the online virtual world, the fact of the matter is that the physical reality overpowers everything. The goal of any and all online marketing campaigns being conducted is to increase conversions, leads or any other measurable form...
One of the biggest challenges I face as an SEO consultant is making sure that the changes my clients make to their sites aren’t effecting the goals that I am trying to accomplish for them. For the most part, I allow my clients to do whatever they want to their...
One of the things I find interesting in the world of social media and blogging is that there are people whose number one goal is to get fans, followers and/or subscribers, yet the make it difficult for potential fans, followers and subscribers to connect with them....
This post are my notes from the live session at Blog World Expo in Las Vegas. Please forgive me if I misspell anything or if some of the notes don’t make sense, as I am trying to gather as much information from each speaker as I can. Quick Facts on the Session...
Although a lot of bloggers may not consider themselves Internet marketers, they have likely developed many valuable online marketing skills. How? Through simply promoting their own blog and latest posts. I know that many of my online marketing skills can be directly...
Over the years I have been compiling a list of headlines that I found compelling. I thought I would share them with you so you can keep this list close by when you are coming up with headlines for your blog posts. # Tips To Simplify ______________ Greatest _________...
This keynote is with Darren Rowse, Brian Clark, and Sonia Simone. There are a lot of misconceptions about blogging and making money through your blog. Darren, Brian, and Sonia talk about 7 misconceptions and how you can succeed through blogging. #1 – Free is...