Managing a blog where you are the only author can be a relatively easy task. You are in control of the content quality, post frequency, comments, and design layouts. Once you start to have multiple authors, things start to get a little more complicated. There are...
You hear all the time why blogging is great for business. Well, practically speaking it is. Companies more than likely shy away from it because of the time it requires to formulate a well-meaning blog. Blogging has just about as much power than social media does to...
Although a lot of bloggers may not consider themselves Internet marketers, they have likely developed many valuable online marketing skills. How? Through simply promoting their own blog and latest posts. I know that many of my online marketing skills can be directly...
Introduction So you’ve made your own blog. Good for you! You’ve hopefully added content that your viewers will love, you enjoy the communication it allows and you are, with any luck, making a decent amount of cash from your blog. The question now is, how do you avoid...
Public Relations is all about creating buzz and/or exposure around a brand or company to a target audience, through various offline and online engagements. However an offline and online PR marketing campaign have many differences that are important to understand....
Content development is the foundation for any good internet marketing strategy. The content type and quality will determine how well the content is perceived by the readers. There are many ways you can create great content for your website, but it is important to...
If you have been following a lot of the popular Internet Marketing and Blogging blogs out there, you have probably seen an increase in people talking about how guest posting is a great way to build an audience. But before you start writing for other blogs, make sure...
The quickest way is not always the best way to attract readers to your blog, taking a hot news topic and going against most of the world’s opinion on a current political situation always can start up a tornado of debate, and rebuke. This is not going to make any money...
Guest posting has flooded the blogosphere faster than anyone thought it would in the last two years. The sudden rise of the use of the tactic of guest posting raises a lot of questions and concerns. How Should You Treat Guest Posts? The Panda wave sent a lot of...
How Blog Comments Attract Traffic As a blogger, you have something to say, whether it’s about business, baking or birds. With regularity, you post insights, photos and tips in an effort to share your interest with readers. You believe you’re doing your best, yet your...
PostRank offers real time social media data and analysis on almost every topic or trend that is relevant to your blog, business, niche, and industry that goes beyond other analytics programs. Let’s look at how to use PostRank, search for blogs, see top blogs on...
There are many reasons for guest blogging, such as getting exposure and backlinks for your website, positioning yourself as an authority in your niche, and so on. Can increasing your Twitter following be a benefit of guest posting? Absolutely! So what do you have to...
Every blogger is fighting a constant battle to gain ground in the blogosphere. Though there are more than one hundred million blogs (in the English language) on the internet, not each of them will leave their mark. Just because you have excellent writing skills...
I’ve been in the SEO blogging industry long enough to know that though there is a difference between being a SEO Consultant/Analyst/Executive and a Blogger, they pretty much go hand in hand. I like to think I’m a combination of both, a hybrid if you like...
The opening keynote at Blog World Expo was Scott Stratten of UnMarketing, who wanted to convey the fact that “people spread awesome” in terms of content, and that there are five things that “stop the spread.” Number three in this list was...
People love stories. We humans are curious in nature, and by using stories in your marketing messages you can engage with your audience a lot better. Take the 2 scenarios below for example: Scenario 1 Susan exclaimed: “Yes! I’ve finally made it!” After a continuous...
Throughout the 3 years that StayOnSearch has been around, I didn’t truly see the full value of the fringe benefits that you gain from blogging until recently. Now that the blog is receiving a respectable amount of traffic and has built a loyal readership, there...
Most of us begin blogging because we have a specific knowledge or passion to share with others. Perhaps you love to write, or love you to discuss topics and issues with others whom you may not know. After a few years, however, I’ve found that many bloggers have...
Words have the potential to create magic. When appropriately woven, they can instantly create an emotional attachment with readers. Whether you want to start a blog or desire to become a freelance writer, you need to work upon your writing skills to make it better and...
In my 12+ years in the Internet marketing industry, I don’t think I’ve ever come across a company (in any industry) that couldn’t benefit from launching a business blog. SEO thrives on the consistent production of quality, engaging content. You’ve probably heard the...
If you are like me, you have multiple identities when it comes to blog commenting. I comment with several identities for my own blog, my work, blogs I guest post on, and also my article marketing profiles. As you can imagine, this gets somewhat confusing and...
Content marketing plays an important role in attracting customers to your product/service. One of the best ways to improve content marketing is to use infographics for driving more visitors to your website. According to the Survey, the fastest growing content format...
Sometimes it can be hard to sit on the computer and force yourself to write a high-quality blog post. I’m sure the bloggers out there can relate to this and know exactly what I’m talking about. You are sitting there, spinning your wheels, trying to...
One of the most important success factors for your blog is going to be how you go about building relationships. Getting people to check in with you regularly is crucial if your blog is going to thrive and flourish. It can seem daunting when you first consider how to...
Of late, there have been a lot of attempts by small businesses to get visibility on local searches – and not without reason. Local SEO is very rapidly replacing the traditional Yellow Pages primarily because it is simpler, faster and more accurate. Under these...
As a blog owner, you should know that the successful headline will increase readership rapidly for your blog, which should be eye-catching first, then grab the attention of these prospective readers. Headline, as the first impression of your article, needs to describe...
If you are not familiar with SpyFu, they provide intelligence data on your website and your competitors, offering organic and paid search data that will help you outrank and learn more about your target market. SpyFu just announced its Recon Files Report, which is a...
Esther Pauline Friedman Lederer did it. Samuel Langhorne Clemens did it. Theodor Geisel did it. Why shouldn’t you? These mere mortals were able to brand themselves as Ann Landers, Mark Twain, and Dr. Seuss. They chose to keep their identities anonymous and apparently...
Everyone knows by now the value of guest blogging when it comes to building links back to your blog and building up your authority in your niche. But did you know you could get paid to guest blog as well? Becoming a Freelance Writer If you are writing on your own...
It is true that having unique content on your site is a big part of search engine optimization and continuing to build quality traffic. However your content development strategy can have a big impact on how fast and how much traffic you can gain. There are a number...
Search Engine Optimization doesn’t have to be costly, you just need to know some SEO Basics. Search engine optimization is the science and art of marketing and publishing information that ranks high for chosen keywords in the search engines. Most search engines show...
I have been blogging for about 3 years now, so I like to think that I am getting pretty good at creating fast blog content, while still maintaining the quality. I can remember when I first started out, it would take me hours just to try and force out a 300 word blog...
If you are an Internet Marketer, you have undoubtedly heard of SEMrush. SEMrush has probably the most comprehensive data set on the web, when it comes to keyword research and competitive intelligence. Yes, there are plenty of free SEO tools available (including...
Quality content and intelligent marketing can do wonders to your blog. For a start-up blog, you have to take care of the following things: A good blog software will ensure a good platform: You can choose to host your blog in a blogging website or you can choose to...
Content promotion is getting to be as important as creating the actual content. I think what people are starting to realize is that just creating great content will only take you so far. This is one of the reasons Social Media and SEO are blending together. You...
Once you’ve built your website or your blog, the first thing you will want to do is bring in a lot of traffic by optimizing it for search, acquiring traffic generating links, and sharing it on social bookmarking and networking sites. The more traffic you can...
These days, it seems like Smartphone’s can handle anything. Whether it’s creating a shopping list, scheduling appointments, or finding the nearest restroom, there is an app for that. The same is true for blogging. No matter what online platform a blogger prefers,...
There is a huge difference between a good blogger and a great blogger. A great blogger contains certain characteristics and traits that sets them apart from the rest. Having these ten qualities gives a blogger the power to understand what users what, how to create...
This post are my notes from the live session at Blog World Expo in Las Vegas. Please forgive me if I misspell anything or if some of the notes don’t make sense, as I am trying to gather as much information from each speaker as I can. Quick Facts on the Session...
The only effective way to maximize your online marketing “return on investment” is to use website-tracking tools. Only by understanding your company’s website analytics, can you precisely identify and monitor your site’s potential customer...
I recently just finished reading the book, 31 Days to Build a Better Blog, by Darren Rowse of ProBlogger. I want to start off by saying I wouldn’t write a review on something that I didn’t truly believe in. But there are so many great ideas in this book...
Are you leveraging your content to the fullest extent? Are you maximizing your contents visibility and backlink opportunity? So many people who create/publish content don’t realize that even one piece of content can equate to hundreds/thousands of backlinks and...
It seems strange how WordPress remains silent and calm with the recent news that Tumblr is catching up with them. Tumblr, presently ranked as the 3rd most popular blogging platform and the 34th most-visited website in the United States, has just passed the 18-million...
Blogs have become the lifeblood of many businesses. The articles we generate are a way to educate and/or train clients and customers, while crafting our image and building credibility. The key to any successful blog is, of course, its content. The popular quote states...
Blogs have become the communication tool of the next generation. They no longer need to spend a lot of money if they want to communicate with the masses. They are well equipped with the tools in their PC. While this is true, it also has its own share of side effects....
SO here it is: my definitive guide to getting the bounce rate of your blog or your website down to manageable (i.e. significantly reduced) levels: Terminology First! Before we begin, let’s be sure we know what we are talking about. Bounce rate is a single page visit,...
Ok, I know, I know. Tons of people are not fans of FeedBurner due to their inconsistent RSS subscriber count. But let’s get past that and look at the other things you can learn about your RSS subscribers through FeedBurner in their new beta version. How to Get...
Blogs can be a great way to earn revenue, but not without the effort of building site credibility, valuable content, and a readership. This is why the majority of blogs fail! Most people who manage blogs don’t have the patience or frankly the time to maintain...
The internet has evolved to a point where blogging has become both a thoroughly researched and thoroughly mainstream affair—everybody blogs. Even novice bloggers know that great content is the key to a successful site, but what exactly “great content” means can be...
Pick a Niche: Blogs that have the most success stick to a specific niche. Do not just write about anything that comes to mind, write about your area of expertise. Cater your content to a specific audience and industry. Find the Right Blog Solution: Self-hosting or 3rd...
