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Most Recent Articles

Paypal vs Google Checkout

When looking to setup a merchant account, both Paypal and Google Checkout are great solutions. They both have pros and cons but I wanted to give a brief overview of the two merchant solutions. Solutions Paypal Paypal offers both a personal and business account. Google...

Lowering Your Bounce Rate: What to Analyze

Clients always seem to ask what bounce rate is. I wanted to explain what bounce rate is, the factors that determine bounce rate, how you should analyze it, and in what cases you should take action to lower your bounce rate. Defining Bounce Rate A Bounce is simply a...

Your 10-Point Local Optimization Checkup

If you do business in a specific area, you want to make sure that your website is optimized properly for local search. Here are 10 quick ways to optimize your site for more localized traffic. Create a detailed directions/location page: Include an embedded map on your...

Ho Ho Holiday Headlines from the Top Retailers

With Christmas right around the corner, retailers are trying to tailor every marketing message on their site to compel holiday shoppers to buy some last minute gifts. Here are a number of call to action graphics and headlines the top retailers are using to stimulate...

10 SEO Bloggers To Watch in 2010

Darren Rowse from ProBlogger recently wrote a blog post encouraging people to write a 'Bloggers To Watch' post, to promote bloggers in your prospective industry.  I thought I would do my due diligence and make a list of 10 SEO bloggers I feel you should follow for...

Robots.txt Guide for Popular CMS and Shopping Carts

It can be difficult to know which directories should be restricted from search engines and which should be allowed.  I thought it would be a good idea to create a robots.txt reference guide for popular content management systems and shopping carts.  Depending on what...

Example of a Daily Routine for an SEO

Have you ever wondered what a normal day is like for a SEO?  Well, I don't think there is such a thing.  Depending on if you are working In-House, an Agency or are a Freelancer, your role and responsibilities will vary. However I have noticed a pattern and...

Are You Ready For Social Media? “The Office” Style

For anyone that is looking to dive into the wonder world of social media, there are probably a few questions you should ask yourself before you get started. Also, to express my love for The Office, I decided to use the show as my theme for this post.  By the way,...

Solutions for Your Top Daily Distractions

I want to start off by saying that this post is a little bit of a different topic than I usually write about.  However I think it is relevant to everyone and can be applied to any topic. Now that I am writing for my blog on a much more regular basis and recently...

How to Optimize an E-mail Generating Newsletter

Newsletters can make an accidental or first time visitor, who has come to your site because they saw something of interest to come back again as an interested reader. So long as they keep their subscription to your newsletter, you will have a consistent reader who will return to your site.

3 Key Steps to Starting an A/B Test

Ever wondered if your site would generate more sales/leads with a larger call to action (CTA)? Perhaps reducing the amount of text and using bullet lists instead? Even the experts will tell you "It depends...", but with 3 easy steps you can let your customers tell...

Help Promote My Post for the Bad Ass SEO Guest Blogging Contest

Today is the launch of my guest post I entered for the Bad Ass SEO Guest Blogging Contest.  I would appreciate it if everyone would help in promoting my post "6 Shocking Truths About Internet Marketing".  Feel free to leave your comments and share with your friends....

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