Facebook for Business: Setup and Usage Tips

Facebook for Business: Setup and Usage Tips

The new Facebook Timeline format for business includes a more visual on-page presence with the Cover Shot, more user data via Insights, and features, like the Apps Ribbon and Milestones that allow businesses to better share their story with Facebook’s millions...
Investing Your Internet Marketing Dollars Wisely

Investing Your Internet Marketing Dollars Wisely

Like any company, you have a budget. So how do you know if you are putting your internet marketing dollars to good use? Unfortunately there is no secret formulate to follow that tells you what percentage of your budget you should be spending on each marketing...
30% Off: Download the Link Builders Toolkit

30% Off: Download the Link Builders Toolkit

Today is the official launch of the Link Builders Toolkit.  The Link Builders Toolkit is THE ultimate resource for finding quality websites to gain inbound links.  Over the years I have been collecting websites that I found to be of high value and worth investing time...
Making Money Online with SEO [Webinar Replay]

Making Money Online with SEO [Webinar Replay]

Hey guys, I wanted to give everyone who missed the webinar a few weeks back, a chance to watch the replay.  Daniel Lew and I discuss a number of different tactics and strategies for turning your SEO efforts into dollars. We went for almost two hours, so there is a lot...
2 Reasons to Use Blekko Over Google For Search

2 Reasons to Use Blekko Over Google For Search

When I have a question or want to do research on a product or service, I go strait to Google. I don’t even think. It’s a natural reaction. Google dominates the search engine game. The screen shot below indicates that 71.61% of all search queries for the 4 weeks ending...
Sizing Up Your SEO Campaign Ahead

Sizing Up Your SEO Campaign Ahead

SEO’s and internet marketing professionals like to credit themselves with any and all of a customer website’s success in the search engine rankings. Most SEO professionals do work hard to promote the pages of clients and boost their position in the...
Making the Most Out of Google Places

Making the Most Out of Google Places

Recently I have been very impressed with the new Google Places aka Local Business Center.  They have been continuing to add new features to your Local Business Listing that allow you really make the listing a viable marketing tool.  As you probably have noticed,...
What Should be Covered in an SEO Sales Meeting

What Should be Covered in an SEO Sales Meeting

When you are speaking to a potential SEO client, there should be some level of knowledge and training that should be given, to help them fully understand how SEO works and why you are structuring the proposal and strategy the way you are. Here are some aspects of SEO...
SEO Link Building Tools I Can’t Live Without

SEO Link Building Tools I Can’t Live Without

It may be a sweeping statement but if certain tools disappeared it would be devastated – in fact I would probably cry…(a lot!). In this article I thought I might cover some of the tools that I use when working on a clients site. Some you will no doubt be...
Email Marketing for a Higher Conversion Rate

Email Marketing for a Higher Conversion Rate

In today’s digital times, we sometimes focus too much on SEO and PageRank. While they’re incredibly important to a site’s success, they’re also not the only driving force that’s in play. After all, if your sole aspiration is SEO and not your conversion rate, you’re...
What to Consider When Assessing SEO Expectations

What to Consider When Assessing SEO Expectations

Typically when assessing a new SEO client, I will look at a number of different factors that will help me to determine realistic exceptions.  Its funny to see companies give pricing to a potential client without even understanding the clients needs and their industry....
15 Websites to Find Excellent Internet Marketing Whitepapers

15 Websites to Find Excellent Internet Marketing Whitepapers

Whitepapers have been a great marketing tool for gaining industry credibility, relevant leads, and more traffic to your website. Even though there are probably thousands of Internet Marketing Whitepapers out there, there are a select bunch that are know for creating industry-recognized, high-quality whitepapers.

Using Fiverr for Link Building

Using Fiverr for Link Building

Building backlinks to your website or blog is essential for high search engine rankings.  That’s why I have been testing a number of different tactics and strategies to build backlinks effectively and efficiently. I started testing out Fiverr.com for finding...
SEO Battle: Search Tactics Go Head-to-Head

SEO Battle: Search Tactics Go Head-to-Head

I asked Ann Smarty from Search Engine Journal and MyBlogGuest to give her opinion on various search tactics that were put head-to-head.  Although some of these tactics can’t survive without the other, it is interesting to gain Ann’s insights into these...
6 SEO Company FAILS

6 SEO Company FAILS

I originally wanted to write a post showing examples of really bad SEO and highlighting some of the worst offenders. However, I decided it wasn’t fair to single out websites and criticize their SEO. After all, not everybody claims to do this for a living. But what...
How to Form a Good Relationship with your SEO Clients

How to Form a Good Relationship with your SEO Clients

“SEO? Oh, we’re set. We’ve got links in the footer.” At some point in our careers every SEO has heard a client make an outrageous statement likes this gem from Ian Lurie. Anyone who has worked at an agency knows, when working with clients there are always bound to be...
Give a Little to Get a Lot with Link Building

Give a Little to Get a Lot with Link Building

When is a link more than just a link? When it has the potential to create even more links! Too often site owners look at link building as a one step practice—find a blog, leave a comment, get a link; write a press release, get a link; share content on Facebook, get a...
Reputation Management for Your Personal Brand

Reputation Management for Your Personal Brand

Online reputation management is not just a strategy to consider if something negative surfaces about you. It should begin early on, because the longer something has been online, the more authority it will have. If one of your goals is to see nothing but positive items...
Rules of Successful Site Navigation

Rules of Successful Site Navigation

Usability rules for beginners In this article I will give some advises for those people who try to build web site themselves and don’t have experience in programming. Is it possible to build a user-friendly site attractive for people? Yes, it is. If you adhere...
SEO Experts Are Holding Back Important Strategies

SEO Experts Are Holding Back Important Strategies

I’m very excites to be sharing my first guest post here on StayOnSearch which is ran by one of the good guys online..Mark Thompson. What I’m looking to achieve in this post is just to shine a little light on the world of seo. Seo is my passion and something I been...
Why Invest on SEO Even Though It Isn’t Cheap?

Why Invest on SEO Even Though It Isn’t Cheap?

There are approximately 6.89 billion pages indexed on the World Wide Web as of July 10, 2012. Out of the 7 billion people that currently populate the Earth, about 2.26 billion are Internet users as of the end of 2011. When a start-up company thinks of creating a...
Link Building: What’s the Best Approach?

Link Building: What’s the Best Approach?

If your link building efforts have fallen flat as of late, perhaps it’s time to reevaluate your approach. Let’s assume that the key to content is the quality of that content. Does it inform? Does it instruct? And, perhaps most importantly, does it build links? The...
Tips for B2B Search Engine Marketing

Tips for B2B Search Engine Marketing

Today, strong search engine marketing strategies are a survival necessity for any business, be it a small or big show. Even using this as just a general rule, the fact remains that B2B (business-to-business) marketers will have to think and act slightly different from...
Setting a Foundation for SEO: Writing your First Content

Setting a Foundation for SEO: Writing your First Content

Search engine optimization needs to be correctly integrated from the start of a website for best results.  With the correct implementation of on-page SEO and solid content writing you will be able to rank much sooner.  But, a lot of the time we have clients come to us...
10 Affordable Search Engine Optimization Tips

10 Affordable Search Engine Optimization Tips

Search Engine Optimization doesn’t have to be costly, you just need to know some SEO Basics.  Search engine optimization is the science and art of marketing and publishing information that ranks high for chosen keywords in the search engines. Most search engines show...
Where To Get Social Media Buttons For Your Blog

Where To Get Social Media Buttons For Your Blog

If you have visited a news site or blog recently, you have probably seen social media buttons throughout their content.  This makes it easy for a user to share and spread the word about content they like, by using their favorite social networks.  A blog post or news...
Are You Optimizing Your YouTube Videos Properly?

Are You Optimizing Your YouTube Videos Properly?

YouTube is the 2nd largest search engine in the world, so why not leverage that.  As you probably know, video is becoming such a large part in every marketers strategy.  It is a great way to convey a marketing message and to tell a story, where plain text lacks. ...
Press Release Writing: 10 Things to Keep Top-of-Mind

Press Release Writing: 10 Things to Keep Top-of-Mind

Writing a press release can sometimes be quite a tough task, particularly when you are not aware of the basics. Before we talk about how to put together a killer online press release to grab the most attention from readers, let us talk a bit about what it actually is....
How To Craft the Perfect Meta Tags

How To Craft the Perfect Meta Tags

I know it may seem very basic when creating Title and Meta tags for your website, but it can be a much more involved process if you are looking to go from good to great.  Many clients are under the impression that as long as they have their keywords in the title and...
17 Google Tools Useful for SEOs and Webmasters

17 Google Tools Useful for SEOs and Webmasters

Today it’s hard to imagine the Internet space without Google. Thanks to it, users can find almost any information with little effort. The most important thing is to formulate your request properly. In addition to the usual search Google offers its users several...