I’ve spoken with many site owners over my 13 year SEO career and one of the most common questions I get asked is “how many links should I build each month?” This is if they plan on handling their own link building execution. If the site owner is looking to outsource their link building campaign […]
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When is a link more than just a link? When it has the potential to create even more links! Too often site owners look at link building as a one step practice—find a blog, leave a comment, get a link; write a press release, get a link; share content on Facebook, get a link. But […]
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Does your online business target countries other than your own? If it does, you probably know that promoting a website in a foreign market can be challenging for a number of reasons. First, each country is a unique search ecosystem with its own search engines, mobile Internet penetration rate, etc. Second, in a foreign country, […]
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Over 15 years, Google has risen from a mere idea to prominence – and solidified its position as the world’s leading search engine. However, even though Google has absorbed many of its rivals there are still new contenders popping up all the time. Most of these new search engines realise that they cannot directly take […]
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Keyword research doesn’t get a lot of love in the SEO world. For some weird reason, SEO-geated blogs put an untold amount of emphasis on building backlinks. While there’s no denying the importance of backlinks in SEO, it’s also hard to argue with the fact that keyword research is just as — if not even […]
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The new Facebook Timeline format for business includes a more visual on-page presence with the Cover Shot, more user data via Insights, and features, like the Apps Ribbon and Milestones that allow businesses to better share their story with Facebook’s millions of users. To get your business ready for business on Facebook, follow these easy […]
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The connotations associated with the word online marketing include the processes of SEO and PPC. To most of the businesses in the market, the online marketing is either search engine optimization or Pay per click. Businesses are either oblivious of the rest of online marketing function or they never bother to find out the truth. […]
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At the end of April, Google’s latest algorithm update Penguin changed the way we market our websites forever. Combating over-optimized websites, the algorithm hit thousands of websites and slashed the rankings of hundreds of web pages. Even if you’re an innocent party, penalized by someone else’s underhand SEO (search engine optimization), you’re going to have […]
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