Google Panda Algorithm Update [Infographic]

Google Panda Algorithm Update [Infographic]

I was recently contacted by Carlos Paulinich, who created this amazing infographic that shows a graphical representation of the Google Panda Update.  I thought I would share it with the readers. Make sure you give him some props on his amazing job! Image...
What to Consider When Assessing SEO Expectations

What to Consider When Assessing SEO Expectations

Typically when assessing a new SEO client, I will look at a number of different factors that will help me to determine realistic exceptions.  Its funny to see companies give pricing to a potential client without even understanding the clients needs and their industry....
Example of a Daily Routine for an SEO

Example of a Daily Routine for an SEO

Have you ever wondered what a normal day is like for a SEO?  Well, I don’t think there is such a thing.  Depending on if you are working In-House, an Agency or are a Freelancer, your role and responsibilities will vary. However I have noticed a pattern and...
Why You Need to Run Multivariate Tests

Why You Need to Run Multivariate Tests

It’s been several years since your website’s last major update. The design is starting to look outdated even though you’re still adding new content every day. You know it’s time for change, but you’re understandably hesitant because things seem to be working out just...
Traditional SEO to Social, What Matters?

Traditional SEO to Social, What Matters?

Have you ever wondered how Twitter links and updates play into search results? A recent study by Michael Stelzner on small business social media use reported, 88% of all marketers found social media helps get them increase exposure. But where is this exposure coming...
Creating Your SEO Strategy – Department Specific

Creating Your SEO Strategy – Department Specific

When formulating a SEO plan, it is important to understand all of the parties that will be involved in the process. It is important to communicate the overall strategy by outlining all objectives, tasks, and goals between all team members involved. This will help each...
How Your Web Hosting Service Can Affect Your SEO

How Your Web Hosting Service Can Affect Your SEO

Although high quality content and authoritative, relevant inbound links are the primary SEO concerns for most site owners, choosing an optimal web hosting service may be more important than some realize. First and Foremost: The Administrative Panel One of your top...
Improve SEO With Free Analyzer From BlogGlue

Improve SEO With Free Analyzer From BlogGlue

BlogGlue is a blog marketing plugin that creates related links between partner blogs as well as on social media. Although not advertised they have a solid SEO Analyzer built into the system. The SEO tool lets you grade your posts before you publish them and even gives...
How Article Marketing can Help Your Blog

How Article Marketing can Help Your Blog

Article marketing is a great way to promote your blog. Many people might think, article marketing is dead or “old”, but the fact it, it’s not. It works, and it works very well. Basically, you submit an article to the article directories. Once approved, your article...
8 Blogs SEOs Must Check Daily

8 Blogs SEOs Must Check Daily

“SEO is not dead, but it’s changing.” These are words extracted from the interview of Lisa Barone of Outspoken Media. SEO, like the rest of the world, is now in 2011 – another year of progress, struggle and learning for me and for everyone in the...
SEO and CRO are More Linked Than You Might Think…

SEO and CRO are More Linked Than You Might Think…

Conversion Rate Optimization or CRO is a hot topic right now. Understandably so, given our current economic environment, it makes sense for businesses to be looking to squeeze more success out of the same marketing spend. (It makes sense regardless of the economic...
How to Dominate Keyword Research in 2012 and Beyond

How to Dominate Keyword Research in 2012 and Beyond

Keyword research doesn’t get a lot of love in the SEO world. For some weird reason, SEO-geated blogs put an untold amount of emphasis on building backlinks. While there’s no denying the importance of backlinks in SEO, it’s also hard to argue with the fact that keyword...
10 Website & SEO Analysis Tools

10 Website & SEO Analysis Tools

There are a number of SEO tools out there that will let you analyze a site for a number of different factors.  There are link analysis tools, competitive research tools, keyword analysis tools, domain info tools, social bookmarking tools, etc… So instead of...
5 Reasons Why Your Site is Not Ranking Well?

5 Reasons Why Your Site is Not Ranking Well?

Recently I have spoke to a number of people who have wondered why their websites are not ranking well.  Of course that is going to depend on a case by case basis, but there are 5 things I will check first before I give them an answer.  9 times out of 10, if they are...
SEO Experts Are Holding Back Important Strategies

SEO Experts Are Holding Back Important Strategies

I’m very excites to be sharing my first guest post here on StayOnSearch which is ran by one of the good guys online..Mark Thompson. What I’m looking to achieve in this post is just to shine a little light on the world of seo. Seo is my passion and something I been...
5 Plugins to Make Your WordPress Blogs SEO Friendly

5 Plugins to Make Your WordPress Blogs SEO Friendly

If you are blogging for personal reasons only, you don’t need to think much about search engine optimization and all. But what you will do if you are blogging with the intension to grow your business or making money from blogging. All of your hard work in writing good...
5 Things To Remove From Your XML Sitemap

5 Things To Remove From Your XML Sitemap

When creating an XML sitemap, you may want to modify it slightly before you upload it to your server.  There are a number of reasons why you should manually edit your XML sitemap file which include, proper indexation,  URL index limitations (although they have gotten...
Are Article Submissions for SEO a Thing of the Past?

Are Article Submissions for SEO a Thing of the Past?

Google’s two most famous ever algorithm updates of recent times (which funnily enough are named after black and white animals – Panda and Penguin) have changed the landscape of SEO forever. It’s fair to say that the tactics that worked to help ‘SEO’ your website...
Your Website SEO Checkup: Part 5 of 8 – Link Building

Your Website SEO Checkup: Part 5 of 8 – Link Building

Link Building is probably the biggest aspect of off-site SEO. In this post I discuss how to find links, analyze your competitors for top link partners, how to develop great content for people to link to, and how to spread the word about your content. Analyzing Links...
The Importance of Building a Natural Link Profile

The Importance of Building a Natural Link Profile

Link building is essential to any website that wants to climb the search engine rankings and stay there. What a lot of people fail to understand is that this is not as simple as finding as many links as you can, no matter where from, and then adding them all in one go. If a website is to be consistently successful in the search engines, it has to possess a natural link profile.

Give a Little to Get a Lot with Link Building

Give a Little to Get a Lot with Link Building

When is a link more than just a link? When it has the potential to create even more links! Too often site owners look at link building as a one step practice—find a blog, leave a comment, get a link; write a press release, get a link; share content on Facebook, get a...
Why Invest on SEO Even Though It Isn’t Cheap?

Why Invest on SEO Even Though It Isn’t Cheap?

There are approximately 6.89 billion pages indexed on the World Wide Web as of July 10, 2012. Out of the 7 billion people that currently populate the Earth, about 2.26 billion are Internet users as of the end of 2011. When a start-up company thinks of creating a...
SWX West: Matt Cutts Live with WebProNews

SWX West: Matt Cutts Live with WebProNews

Mike McDonald took some time during SMX West to talk to Matt Cutts to get a recap on the session he contributed to, as well as to give us an update on relevant search questions Matt Recaps “Ask the Search Engines” session Google Caffine: Rolled it out to...
How to Optimize an E-mail Generating Newsletter

How to Optimize an E-mail Generating Newsletter

Newsletters can make an accidental or first time visitor, who has come to your site because they saw something of interest to come back again as an interested reader. So long as they keep their subscription to your newsletter, you will have a consistent reader who will return to your site.

Google Penguin: AKA, “Get Your Act Together”

Google Penguin: AKA, “Get Your Act Together”

Since Google’s newest and somewhat controversial algorithm update dubbed “Penguin” first hit the web in April 2012, users quickly discovered that Google’s update was anything but small, cute and cuddly. Hundreds of thousands of websites were slapped with Google...
25 Promises and Advice Given By Unethical SEO Firms

25 Promises and Advice Given By Unethical SEO Firms

Ahh yes, we have all received e-mails from SEO companies promising the world for $199/month!  Unfortunately there are more unethical SEO companies out there than ones you can trust.  So if you are a business or organization looking for a reputable firm to hire, how do...
Investing Your Internet Marketing Dollars Wisely

Investing Your Internet Marketing Dollars Wisely

Like any company, you have a budget. So how do you know if you are putting your internet marketing dollars to good use? Unfortunately there is no secret formulate to follow that tells you what percentage of your budget you should be spending on each marketing...
Reputation Management for Your Personal Brand

Reputation Management for Your Personal Brand

Online reputation management is not just a strategy to consider if something negative surfaces about you. It should begin early on, because the longer something has been online, the more authority it will have. If one of your goals is to see nothing but positive items...
Link Building: What’s the Best Approach?

Link Building: What’s the Best Approach?

If your link building efforts have fallen flat as of late, perhaps it’s time to reevaluate your approach. Let’s assume that the key to content is the quality of that content. Does it inform? Does it instruct? And, perhaps most importantly, does it build links? The...
Interview with Gab Goldenberg, Tips on Selling SEO

Interview with Gab Goldenberg, Tips on Selling SEO

I had the great opportunity to interview Gab Goldenberg, a well-respected industry influencer in the SEO and Internet Marketing community.  I wanted to get some some insights and tips on some important questions about selling Search Engine Optimization. What sales...
SEO Optimizer’s Guide to Smart SEO Reporting

SEO Optimizer’s Guide to Smart SEO Reporting

Today, I’d like to speak a little SEO reporting. But, before I begin, what are SEO reports actually for? They are used by SEO’s to demonstrate the results of their work in a visual and easy-to-grasp mode. Is this all SEO reports do? For most SEO services...
5 SEO Factors that Do and Don’t Matter in 2010

5 SEO Factors that Do and Don’t Matter in 2010

The landscape and ranking factors of SEO are always changing and evolving.  In 2010, we are starting to see a fundamental shift in the way search engines are rankings sites.  With the evolution of social media, video, and rich media, the organic SERPs are becoming...
Client Feedback Exercise to Kick-Off a SEO Project

Client Feedback Exercise to Kick-Off a SEO Project

A few things I have learned from working with clients is that sometimes it can be extremely hard to get the necessary information you need to get a project started-off on the right track.  Sometimes it can be the agencies fault because they are not being clear as to...