SWX West: Matt Cutts Live with WebProNews

SWX West: Matt Cutts Live with WebProNews

Mike McDonald took some time during SMX West to talk to Matt Cutts to get a recap on the session he contributed to, as well as to give us an update on relevant search questions Matt Recaps “Ask the Search Engines” session Google Caffine: Rolled it out to...
The 3 Tier Keyword Structure

The 3 Tier Keyword Structure

So are you optimizing your pages the right way??? Brad Fallon, a leading search marketer, discussed a great way to structure your keywords/phrases on your website. He broke it up into 3 tiers. I will use the example he uses on his Stompernet video. Brad owns an...
Where To Get Social Media Buttons For Your Blog

Where To Get Social Media Buttons For Your Blog

If you have visited a news site or blog recently, you have probably seen social media buttons throughout their content.  This makes it easy for a user to share and spread the word about content they like, by using their favorite social networks.  A blog post or news...
Is SEO Dead or Alive?

Is SEO Dead or Alive?

Evolution of Search Engine Optimization Death to the Old SEO Methods There is a prevailing theme often heard in Internet Marketing that Search Engine Optimization, better known as SEO, is DEAD.  Any number of reasons can be attributed to this idea, and there are many...
Setting a Foundation for SEO: Writing your First Content

Setting a Foundation for SEO: Writing your First Content

Search engine optimization needs to be correctly integrated from the start of a website for best results.  With the correct implementation of on-page SEO and solid content writing you will be able to rank much sooner.  But, a lot of the time we have clients come to us...
How SEO and Social Media Are Joining Forces

How SEO and Social Media Are Joining Forces

I have discussed with a number of people recently the debate about what is considered Search Engine Optimization and what is considered Social Media.  To tell you the truth, I feel like they are starting to blend together to become the ultimate marketing machine on...
Your Website SEO Checkup: Part 7 of 8 – Testing

Your Website SEO Checkup: Part 7 of 8 – Testing

Testing can be a never ending battle, depending on how thorough you are looking to test. The idea is to find the most effective web page that will lead to the best results. Your results may be, increased time on site, increase in page views, increase in # of signups,...
2 Reasons to Use Blekko Over Google For Search

2 Reasons to Use Blekko Over Google For Search

When I have a question or want to do research on a product or service, I go strait to Google. I don’t even think. It’s a natural reaction. Google dominates the search engine game. The screen shot below indicates that 71.61% of all search queries for the 4 weeks ending...
Making the Most Out of Google Places

Making the Most Out of Google Places

Recently I have been very impressed with the new Google Places aka Local Business Center.  They have been continuing to add new features to your Local Business Listing that allow you really make the listing a viable marketing tool.  As you probably have noticed,...
Why Invest on SEO Even Though It Isn’t Cheap?

Why Invest on SEO Even Though It Isn’t Cheap?

There are approximately 6.89 billion pages indexed on the World Wide Web as of July 10, 2012. Out of the 7 billion people that currently populate the Earth, about 2.26 billion are Internet users as of the end of 2011. When a start-up company thinks of creating a...
5 Top Tips for an International SEO Campaign

5 Top Tips for an International SEO Campaign

Putting together a domestic SEO campaign can be an extremely complex affair and one which takes a lot of time and effort to put together. Add to that different languages, cultures and target markets and you can imagine how complicated an international SEO campaign can...
Using Google’s GL Parameter to Beat Geo-Targeting

Using Google’s GL Parameter to Beat Geo-Targeting

Nowadays, Google and many other search engines custom-tailor search results to a particular location. They identify user’s IP address or GSM location and provide results relevant for his/her whereabouts. This could be good for users, however, this often gives...
How Many Links Should I Build Each Month?

How Many Links Should I Build Each Month?

I’ve spoken with many site owners over my 13 year SEO career and one of the most common questions I get asked is “how many links should I build each month?” This is if they plan on handling their own link building execution. If the site owner is looking to outsource...