Linking the Right Fan Pages on Your New Facebook Profile
With the roll out of the new Facebook profiles, some of you may have noticed that the links at the top of your profile for your employer, blogs, school, etc. are pointing to newly developed pages and not the official pages related to each entity. For example, when I...
Using Social Media Channels to Promote New Products
One of every nine people on earth log on to social media channels every day – and spend 700 billion minutes a day sharing content on social media. A new product launch needs a social media component, or may potentially lose the attention of over 750 million social...
The Ultimate Social Bookmarking Content Creation Guide (Part 3: Reddit)
This is part 3 of a 5 part series that covers creating content for the following social bookmarking sites. The other parts will be released over the next few weeks so keep checking back. Part 1: Digg Part 2: StumbleUpon Part 3: Reddit Part 4: Mixx Part 5: Delicious...
Is Your Website at Odds With Your Social Media Presence?
If you are actively participating on social media sites such as Twitter and Facebook and yet your website telegraphs the opposite of transparent and interactive, you and your brand or business may be suffering from a split personality complex.
Top Facebook Application Development Companies
Recently I have noticed some killer Facebook applications designed to give your Fan Page more flair. I thought I would feature some of the companies that built these applications, along with links to these custom applications that you can try out on your own Facebook...
Gary Vaynerchuk, Social Media in Action
When it comes to social branding, there is none better than Gary Vaynerchuk. Gary has build one of the largest followings on the web and he continues to gain new fans everyday. For people that are not firmilar with Gary, he is a wine enthusiast…to say the...
New Digg v4.0, More Personalized Results for Digg Users
Kevin Rose, the founder of Digg.com released an introduction video to the new Digg v4.0. A key point that he made in the video below is how the “old” or “current” Digg only features about 120-140 posts on the front page of Digg each day. But...
Create a Custom Social Media Dashboard with Metricly
Metricly is a new social media tool you can use to help monitor, analyze and manage your social media presence on the web. It contains an aggregated dashboard and analytics platform that helps you track your metrics all in one place. For agencies and in-house...
Do Brands Really Understand the Facebook Digital Culture?
“Likes”, “Connections”, “Followers” – we are living in the age of social media. Brands can never imagine growing without an ever-increasing number of social followers. And on top of that, you need to have quality followers. So, how do you get quality social followers...
Using Employees to Help with Social Media Customer Management
Many employees are doing it anyway, whether the management knows it or not. The temptation is just too great. White collar workers sitting at desks, with computers and Internet connections are very likely using social media for personal use throughout much of their...
5 Basic Rules of Social Media Marketing Management
Social media marketing has moved out of the realm of “trial and error” and has become a critical component of any online marketing strategy. Cost effective and relatively easy to use, social media has become a favorite tool of marketers. However, for business owners...
The Powerful Convergence Between QR Codes and Internet Video
Quick Response Codes better known as QR Codes are frequently used in the physical world to drive individuals to check out websites, social media platforms, articles, music releases and of course videos. However, many marketers have actually been daring to take QR...
Top 10 Ways to Grow Your Twitter Following
Individuals and businesses around the world are unleashing the power of social media as you read this. While almost every social network adds value to the world in some way, some enjoy more exposure and popularity than others do. As we stand today, Twitter is...
6 Resources to Help You Design a Twitter Background
Microblogging super service Twitter has revolutionized the social media world. You have even finally jumped onto the band wagon and started following and collecting followers. You might not have over 6 million followers like Ashton Kutcher (of course, who does?), but...
Ways to Market your Business Post Penguin and Panda
At the end of April, Google’s latest algorithm update Penguin changed the way we market our websites forever. Combating over-optimized websites, the algorithm hit thousands of websites and slashed the rankings of hundreds of web pages. Even if you’re an innocent...
Building an Impenetrable Brand
A business’s heart is its brand. For most industries, it costs many times more to retain an existing customer than to acquire a new one. Customers need to be able to trust a company before they’ll part with their money. A strong brand is the single most...
Why You Need Dedicated Social Media Personnel
If your company or business uses Social Media to advertise, market and brand your business you might already know how powerful and persuasive it can be. Sites like FaceBook, Twitter, Pinterest, Tumblr and the rest (and boy are there a lot of them) can increase your...
3 Ways to Small Businesses Can Capitalize on the Pinterest Craze
Social media is increasingly used by businesses to promote products and serve customers on another level never before imagined. While today, Facebook, Twitter, and LinkedIn are the most popular networks for growing a brand, Pinterest is slowly but surely becoming a...
So, what does the Groundswell mean?
I just finished reading “Groundswell: winning in a world transformed by social technologies” by Charlene Li and Josh Bernoff. This is a must read for any internet marketer or company looking to implement Social Media Strategies. This book is jam packed with social...
8 Greyhat Tactics SEOs Are Using, Use at Your Own Discretion!
Throughout my 5 years as a SEO and Internet Marketer, I have seen a number of tactics that were borderline unethical (depending on who you talk to in the industry). Even though people won’t admit it, SEO’s are using some or all of the tactics I am going...
Free Whitepaper for Download: Secrets to Building Relationships Online
I am happy to announce that we have released our first whitepaper, that is available for download. “The Secrets to Building Relationships Online” provides a detailed look at creating, managing, and cultivating relationships online. Whitepaper Includes:...
7 Social Bookmarking Tools You Should Know About
Over the last few years I have been few active on a number of social bookmarking sites including Digg and StumbleUpon. I have picked up a number of tools along the way that have helped me with staying active on a number of communities with ease. I thought it would...
6 Proven Tips to get Targeted Followers on Twitter
How many followers do you have on twitter? Are they your targeted one? Twitter is a powerful platform to do micro blogging. It is the best place to share news, show your emotion, share thoughts and follow your favorite celebrity and to promote your business. Your...
What Does Google+ Mean For My Blog?
Google+ has been out for over a month now, and incorporating another social media site with your blog can be a daunting task if you are looking for solid results. Thankfully, Google has integrated the +1 feature, compared to the “like” on Facebook. But what benefit is...
BEWARE: A Look into the Connection Between Social Media and Malware Attacks
Now days, almost all businesses some way or the other are connected to social networking platforms like twitter, Facebook, Google+ etc. for popularization and other purposes. But according to experts, the social media along with its vast uses brings increasing threats...
Managing Agency and Client Responsibilities
Recently I wrote a post on how much knowledge a client should have, but along with knowledge also comes responsibility. For any internet marketing agency to work well with their clients, there must be a mutual understanding of the overall strategy, and most...
Google Follow Finder, the Newest Service From GoogleLabs
Google just released a new Twitter application called Google Follow Finder, that allows you to analyze a users following/followers to help you find people that you may be interested in following. The service is actually very simple, just enter in a Twitter username...
Setting Up Your Google Profile for Google Buzz Users
Is it silly to think of being active on Twitter, Facebook, or YouTube without fully filling out your profiles on those networks? Then what about the people who are active on Buzz, but have not completed their Google Profile? Google Profiles let you enter a lot of...
Pinterest Tips for Your Business
I started using Pinterest not long after it launched in 2010. Not too many people were using Pinterest at the time; the people I followed were mainly other bloggers, but only a few I actually knew in real life. Now, as more and more people join (Pinterest made TIME’s...
ROI of Social Media: Thinking of the Bigger Picture
When things are tough, it’s understandable that businesses look to save money. Budgets are cut back, expenses are limited and in the worst cases staff are let go. In such a climate it comes as little surprise that many businesses are looking at every existing and new...
Keep Track of Backlinks with Delicious Social Bookmarking
Let’s say you are just starting out in link building, maybe as a freelance consultant or maybe just for your own websites. It’s easy to start out link building, creating social profiles, blog commenting, etc. But after a bit, you may want to see the...
Facebook’s Growing List of Worldwide Affiliates
Facebook has recently implemented a few revisions to their policy with regards to the way they handle your data, and this came into effect after a vote by the social network giant’s users. One of the biggest changes is that Facebook is now entitled to share your...
Are You Ready For Social Media? “The Office” Style
For anyone that is looking to dive into the wonder world of social media, there are probably a few questions you should ask yourself before you get started. Also, to express my love for The Office, I decided to use the show as my theme for this post. By the way,...
Grow Your Twitter Following Through Guest Blogging
There are many reasons for guest blogging, such as getting exposure and backlinks for your website, positioning yourself as an authority in your niche, and so on. Can increasing your Twitter following be a benefit of guest posting? Absolutely! So what do you have to...
Social Media and Post-Purchase Referrals
A part, but a severely overlooked one, of running a business is motivating your customers to brag about your products to their friends and connections. In the past, this task was accomplished only through word-of-mouth referrals. But with the help of social media,...
100 Marketers You MUST Follow on Twitter
If you haven’t already seen my previous post about 100 SEO blogs you should subscribe to, make sure you check it out. In this collection, I wanted to highlight a number of marketers who really stand out from the crowd and do an outstanding job of engaging on...
Using Facebook Applications to Engage Users
No brand can ever ignore the potential of Facebook applications. In order to build your brand presence on Facebook, you can use a variety of these applications. Each application has its own unique value. If you want to drive social momentum, it’s crucial to use...
Are Group Deal Sites Really Good for Business Owners?
I have no doubt in my mind that almost everyone reading this has bought at least 1 “Group” deal in the past. Sites like Groupon and Living Social are capitalizing on local businesses who are willing to heavily discount their products/services to get...
Social Media’s Impact on Internet Communication
It’s difficult to remember the days before communication became instantaneous. Thanks to the internet we no longer have to wait for the daily newspaper or snail-mail. Now, news and information is relayed the moment it happens and the ordinary person is an integral...
Facebook Deals: How to Setup Your First Facebook Deal
We all know that location-based marketing is becoming a huge hit with Internet Marketers. Services like Gowalla and Foursquare have been the front-runners in the space and have proven that users LOVE to check-in to tell their friends where they are hanging out and to...
3 Ways A Small Business Can Dominate Facebook
Many small business owners have come to appreciate the benefits of Facebook for professional purposes in the last several years. But, for those who are just starting out, it can be frustrating trying to compete with some of the more established businesses. It’s a...