At the end of April, Google’s latest algorithm update Penguin changed the way we market our websites forever. Combating over-optimized websites, the algorithm hit thousands of websites and slashed the rankings of hundreds of web pages. Even if you’re an innocent party, penalized by someone else’s underhand SEO (search engine optimization), you’re going to have […]
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If there’s one path of determination that businesses alike have trouble developing, it’s a social media following. According to 2010 Social Media Marketing Report, 67% of marketers plan to use some form of a social media channel including blogs, Twitter, and Facebook. But don’t be sucked into these statistics because you’d be surprised to know […]
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When ever I get a opportunity to speak about seo or social media to a whole new audience. I start to get a feeling of enjoyment because I feel like this is my time to not just teach but also help others to simply just understand online marketing. Meaning that people need to get grip […]
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Just two months after its October release in the Apple App Store, the photo-sharing application Instagram already had 1 million registered users. As of April of this year, there are over 30 million registered accounts. For an owner or marketer of any business whose goals include expanding clientele, that figure is pretty hard to ignore. But […]
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In order to best use social media, you need to understand how to capitalize on your presence on these networks. From Facebook to Twitter, social media can serve as a powerful tool to reach new customers and gain greater influence within a particular group online. If you have not yet launched your social media campaign, […]
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As anyone can tell from Google’s stock on the trade market, it’s not going anywhere anytime soon. Google+ is a testament to the new technology in search engine features, which Google continues to improve upon. This awesome Google software enables social media to reach new heights from either your smartphone or your computer. It’s a […]
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For a business owner, reputation management is not getting easier. Twenty years ago it would have been really hard for a single customer with a bad experience (or just sour grapes) to single-handedly take down a business. But in this age of the Internet, it just takes one angry customer with knowledge of ComplaintsBoard or […]
Read MoreMost of today’s business professionals are well aware of the benefits of marketing on sites like Facebook and Twitter. But with the rise of social media and blogging, the power of the press release seems to have gotten the cold shoulder. If you’re looking to boost traffic to your website and improve your business, don’t […]
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