Why Facebook PPC is Unique and How to Take Advantage

Why Facebook PPC is Unique and How to Take Advantage

We all know the big three paid search marketing venues have been established and constitute a significant portion of our online experience: Google, Bing, and Facebook.  Although all three are important in this business, one of them is very much not like the other two....
Guide to Decrypting Google’s Ad Quality Score

Guide to Decrypting Google’s Ad Quality Score

Have you ever wondered how Google determines where to rank your pay-per-click (PPC) ads in the sponsored search results? Google has come up with what they call an Ad Quality Score that will help explain how they go about ranking ads. Google defines Ad Quality Score a...
What Makes the Ultimate Internet Marketer?

What Makes the Ultimate Internet Marketer?

If you think Internet Marketers are just people who add “keywords” into a website for “search engines” to see, there is nothing further from the truth.  Internet Marketing as a whole, involves a wide range of skills that can take years or even...
How To Start A Google AdWords Campaign

How To Start A Google AdWords Campaign

Are you new to Pay Per Click (PPC) Advertising? Have you determined that PPC Advertising may be profitable for your business? This post is for those who are new to PPC Advertising and would like to get off to a fast start buying keywords on Google! Here are some steps...
How To Use Photo Books For Business In 2013

How To Use Photo Books For Business In 2013

What comes to your mind when you see, hear or read about photo books? The truth is we all tend to picture some personal mementos like books for weddings, birthday and other personal events. These are, of course, among the major matches for a photo book, but they are...
Introduction to Product Recommendation Engines

Introduction to Product Recommendation Engines

For those adept at internet marketing, you may have heard of product recommendation engines before. For those who haven’t, you’ve likely stumbled upon one in your internet browsing experience before and weren’t aware of it. What is a Product Recommendation Engine? A...
Making the Most Out of Google Places

Making the Most Out of Google Places

Recently I have been very impressed with the new Google Places aka Local Business Center.  They have been continuing to add new features to your Local Business Listing that allow you really make the listing a viable marketing tool.  As you probably have noticed,...
Five Ways to Quickly Increase Email Response Rates

Five Ways to Quickly Increase Email Response Rates

A higher percentage of people go online just for sake of checking their emails. And there’s no doubt that email marketing can prove to be an extremely powerful tool for reaching out to new customers. However, the success of an email marketing campaign depends on the...
Marketing Opportunities You Don’t Want to Miss

Marketing Opportunities You Don’t Want to Miss

It is important to maximize each marketing opportunity that comes your way.  Identifying those opportunities and coming up with a strategy that will help your ultimate goals is something that every company should be thinking of.  There are a number of ways you can...
Point Copy Profit, 16 Year Old Making 6 Figures Online!

Point Copy Profit, 16 Year Old Making 6 Figures Online!

As you may have noticed recently I have been trying to add more information about making money online, rather than just the normal SEO and social media type posts that you are accustom of seeing.  I think this is extremely important, as it is one thing to be able to...
6 Types of Training for Internet Marketers

6 Types of Training for Internet Marketers

Continuing education for an internet marketer is a must! The industry is always changing and evolving, so it is important to have a system in place that allows for you stay up-to-date with what’s going on in the industry.  There are lots of different ways that...
Google’s Ad Rank EcoSystem: How Does It Work?

Google’s Ad Rank EcoSystem: How Does It Work?

In my last post, I discussed how to create a Google AdWords campaign. Before purchasing keywords on Google AdWords, you may be curious to know how Google in fact ranks advertisements. Have you ever wondered how Google ranks advertisements when you perform a search on...
Ultimate Roundup of Advertising Networks

Ultimate Roundup of Advertising Networks

PPC, PPV, Banner Ads, Media Buys, Text Link Ads, Video Sponsored Ads, Mobile Ads….the list goes on and on.  I thought I would compile a HUGE list of all of the different advertising networks that are out there.  Feel free to help ad to the list and leave a...
5 Tones to Take in Ad Copy to Shake Things Up

5 Tones to Take in Ad Copy to Shake Things Up

CTR is flagging, conversion are lagging and you’re in a funk. So what do to wake up your ad groups? Take one of these 5 tones for a test drive! Get your creative juices flowing, get the wheels turning and hey- you might even have some fun while you’re at...