Author Archive

Who You Are, Not Who You Know, Matters in Social Networks

Posted by Gabriella Sannino - July 8, 2010 - SEM, Social Media

If you’re doing business in today’s market, you know how small the world of business is getting. You can join hundreds of new sites, get new tools and, most importantly, build a community that works for you. These communities will bring you new business. Here are a few things to consider when looking for new […]

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Tips for B2B Search Engine Marketing

Posted by Gabriella Sannino - June 11, 2010 - SEM, SEO

Today, strong search engine marketing strategies are a survival necessity for any business, be it a small or big show. Even using this as just a general rule, the fact remains that B2B (business-to-business) marketers will have to think and act slightly different from other marketers. The more prevalent marketing, known as “business to consumer” […]

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How Do I Know My Web Content is Good Enough?

Posted by Gabriella Sannino - June 3, 2010 - SEM, SEO, Social Media

I love when readers, clients and social media connections ask questions; the answers make great fuel for articles, so please keep them coming! Recently, a reader asked, “How do I know my web content is good enough or SEO’d well?” Thus, the topic of today’s blog. So let’s break this down. Your reader’s first impression […]

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