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Understanding Social Networking Demographics

Each Social media website develops its own community and its own demographic profile. With the ever changing world of social media, it can be hard to determine which social media community would be the most effective place to market your company. With one in four...

Top 5 Free SEO Tools

There are hundreds of free Search Engine Optimization tools out there. I have selected 5 of what I think are the must robust and useful SEO tools on the web. SEO Book's: SEO for Firefox Aaron Wall's SEO for Firefox, is a Firefox extension that you can download and use...

So, what does the Groundswell mean?

I just finished reading “Groundswell: winning in a world transformed by social technologies” by Charlene Li and Josh Bernoff. This is a must read for any internet marketer or company looking to implement Social Media Strategies. This book is jam packed with social...

SEM vs SEO: Short-Term vs Long-Term

For clients, it can be hard to see the big picture when it comes to an effective internet marketing strategy. Their initial response is similar to "I need to get traffic to my site immediately. How can I get results today?". The mentality is always now, now, now!...

Optimal Screen Resolution for Web Design

UPDATE:  2010 Screen Resolution Statistics Screen resolutions have changed a lot over the past 8 years. Computer monitors have migrated to offer users  much smaller resolution choices. The days of 640 x 480 have long since past. This brings up a good question for web...

Live From SMX Seattle: Analytics Every SEO Needs To Know

Moderator: Rand Fishkin, Co-Founder and CEO, SEOmoz Speakers: Brian Klais, Executive Vice President, Search, Netconcepts Laura Lippay, Group Program Manager, Search Strategy, Yahoo Jonah Stein, Founder, ItsTheROI Richard Zwicky, President, Enquisite Jonah Stein, 10...

Back to the Basics: Getting Started with Keyword Research

Keyword Research is the foundation for any good search marketing campaign. Whether you are running a PPC campaign or optimizing your site for search engines, keyword research can make or break your search efforts. If you try to rank for keywords that are too broad you...

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