You can design a website in a thousand different ways but above all your designs should convert casual viewers into loyal users and buyers. One way to do this is by incorporating conversion optimization into your website designs. Your website will only have a few seconds to capture and convert a buyer before they move [...]
Read MoreIn the inbound marketing blogosphere, there’s no shortage of information about SEO, PPC, and social media. But with so much attention lavished upon “the big three,” it’s easy to forget another integral element of any Web marketing effort – user experience.
User experience is essential. Why? Because even if your SEO is good and you’re bringing [...]
Think you’re ready to publish your website? Think again. There are a few things you need to check out before you go live on the Internet.
You may have invested a day, week, month or more writing, arranging and designing your website, meticulously observing every conceivable detail. But even the most experienced web designers set aside [...]
Are you turning away customers just because your website is not compatible? Though compatibility is one of the biggest challenges in website creation, it is also one of the most overlooked. So, how do you find whether your website is compatible or not?
To begin with, let us first be clear about what website compatibility actually [...]
I frequently design websites for small and local businesses and they normally want something really nice to represent them and their business. That’s cool, I get it – having a nice looking site promotes you and your business in a positive light right? Don’t get me wrong, I always aim to give my clients something [...]
Read MoreBusinesses offering an online storefront, know very well about the importance that this medium holds for their overall business sales. This becomes all the more true for those businesses whose only storefront is their online avatar, with no other brick and mortar presence.
It is useful to think from the perspective of the loyal customer who [...]
Back in the May 2008, I wrote a post that analyzed what the best screen resolution size was for designing a website. I thought it would be a good idea to see how screen resolutions have changed in a year and a half. You can see the results from 2008, along with updated statistics from [...]
Read MoreWhen we talk about website usability we talk about the overall experience you give the user. That includes the overall design, navigation, content layout, calls to actions, accessibility and functionality of your site. I want to give you some tips on each of these points that will help your users stay on your site longer, [...]
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Mark is the creator of StayOnSearch and has been a full-time Internet Marketer and Entrepreneur since 2007.
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