Tag: blogs

The Power Of Stories (To Engage With Your Audience)

Posted by Welly Mulia - June 29, 2010 - Blogging, Social Media

People love stories. We humans are curious in nature, and by using stories in your marketing messages you can engage with your audience a lot better. Take the 2 scenarios below for example: Scenario 1 Susan exclaimed: “Yes! I’ve finally made it!” After a continuous struggle to lose her weight for the past 6 months, [...]

How Best Buy Uses Social Media to Connect with Customers

Posted by Mark Thompson - February 16, 2010 - Social Media

Social media has really changed the way brands are connecting with their customers. More and more companies are starting to realize the value of social media and are quickly adapting this new form of communication. However in order to have a successful social media strategy, it is important to have an internal culture that is [...]