Category: Design/Development

Tips From the Usability Meetup in Raleigh, North Carolina

Posted by Mark Thompson - December 1, 2009 - Design/Development

There was a great meetup I attended a few weeks ago to discuss web usability.  Ashley Berman Hale and Phil Buckley were the organizers who presented some helpful usability tips. Here are the notes of the Meetup: Usability: On the Web & On Your Site Usability is “Task Oriented” and should enable momentum so users […]

Read More

Website & Landing Page Design Elements for Usability and SEO

Posted by Mark Thompson - February 19, 2009 - Design/Development, SEO

Driving people to your website is only half the battle. Once you get them there, how do you lead them to where you want them to go on your site? Having a well designed website will help give your users a great experience, find what they are looking for and be more inclined to lead […]

Read More

12 Ways To Keep People on Your Site Longer

Posted by Mark Thompson - October 10, 2008 - Design/Development

Create a Visually Pleasing Design: Capture your audience by having a professional looking design. Use a color scheme that flows naturally and is not harsh on the eyes. Use appealing icons, buttons, calls to actions, and graphics to help draw the audience to important parts of your site. Create a User Friendly Site Structure: Create […]

Read More

Your Website SEO Checkup: Part 3 of 8 – Website Usability

Posted by Mark Thompson - June 26, 2008 - Design/Development, SEO

When we talk about website usability we talk about the overall experience you give the user. That includes the overall design, navigation, content layout, calls to actions, accessibility and functionality of your site. I want to give you some tips on each of these points that will help your users stay on your site longer, […]

Read More

Your Website SEO Checkup: Part 1 of 8 – Search Engine Friendly Site Structure

Posted by Mark Thompson - June 24, 2008 - Design/Development, SEO

Probably the most important part of Search Engine Optimization is making sure that your website is search engine friendly. When I say search engine friendly, I mean that when search engines “crawl” your site, they are able to read all of the content, links, and pages within your site. Big NoNo’s for Search Engines Using […]

Read More

Your Website SEO Checkup: 8 Part Series

Posted by Mark Thompson - June 24, 2008 - Design/Development, SEO

Part 1: Search Engine Friendly Site Structure NoNo’s for Search Engines Using a Text Navigation Creating Static Pages Descriptive URL’s Internal Linking Structure Part 2: Keyword Research Initial Keyword List  Analytics Data  Keyword Research Tool Analyze Your Master Keyword List Test In PPC Implementing Those Keywords Part 3: Website Usability Initial Keyword List  Design Navigation […]

Read More

The Pros and Cons of 1st and 3rd Party Cookies

Posted by Mark Thompson - June 23, 2008 - Analytics, Design/Development

A Cookie is a pretty easy concept to understand. It is simply a tracking code that is stored on the user’s computer for a determined amount of time to track their ID session, navigation, and preferences. Where is can be a bit confusing is when you talk about the different types of cookies. There are […]

Read More

Web Developers: Educate Yourself with SEO Knowledge

Posted by Mark Thompson - June 11, 2008 - Design/Development, SEO

I am writing this post in regards to a recent article I read on HubSpot. Mike Volpe’s lists 7 reasons why marketing can’t trust the Webmaster with SEO. I agree with all 7 reasons but I feel the view from the Webmasters eyes needs to be known as well. I have been a web developer […]

Read More