Category: Design/Development

The Importance of an SEO-friendly Web Developer

Posted by Warner Carter - December 28, 2010 - Design/Development

Web developers are the people who construct websites from the roots up. To build websites, developers use hypertext markup language (HTML), style sheets, and advanced web code systems. On the other hand, web designers are responsible for a website’s graphic elements. Designers use graphic programs like Adobe Photoshop, Gimp, and Corel Draw to create various [...]

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Opt-In Placement for Maximizing Subscribers

Posted by Mark Thompson - November 15, 2010 - Design/Development, SEM, SEO

You have probably noticed that many bloggers are adding opt-in forms throughout their entire blog to help increase subscribers.  Gaining new RSS and E-mail subscribers to your blog allows you to not have to depend on Google or other traffic sources to get your readers back to your site.  Gaining your readers email address allows [...]

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How to Get Started with Your Website’s Compatibility Test

Posted by Obaidul Haque - October 29, 2010 - Design/Development

Are you turning away customers just because your website is not compatible? Though compatibility is one of the biggest challenges in website creation, it is also one of the most overlooked. So, how do you find whether your website is compatible or not?
To begin with, let us first be clear about what website compatibility actually [...]

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5 Biggest Challenges You Need to Face in Website Creation

Posted by Obaidul Haque - September 20, 2010 - Design/Development

A great website can be defined as ‘an idea designed for maximum impact’. Our main target, while developing a website, is to strike the right chord with the target audience. And let’s admit that creation of a website is not as easy as it seems. It’s not always a great idea that makes a great [...]

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Choosing Between a Blog, Micro-site, or Landing Page?

Posted by Mark Thompson - September 1, 2010 - Design/Development

Yesterday I had an interesting discussion with a client about how we should go about implementing a new brand/product strategy that she was looking to create.  We had a good talk about the different options and ways we could structure the new brand and product offerings.  It got my thinking that this was a great [...]

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3 Key Steps to Starting an A/B Test

Posted by Robert Brady - June 23, 2010 - Design/Development, SEM

Ever wondered if your site would generate more sales/leads with a larger call to action (CTA)? Perhaps reducing the amount of text and using bullet lists instead? Even the experts will tell you “It depends…”, but with 3 easy steps you can let your customers tell you.
Step 1: Determine Your Goal
You need to clearly state [...]

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Appropriate Web Design to Maximize Conversions

Posted by Wynne Pirini - June 4, 2010 - Design/Development

I frequently design websites for small and local businesses and they normally want something really nice to represent them and their business. That’s cool, I get it – having a nice looking site promotes you and your business in a positive light right? Don’t get me wrong, I always aim to give my clients something [...]

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Technical Aspects That SEOs Should Know

Posted by Mark Thompson - May 10, 2010 - Design/Development, SEO

SEOs do not necessarily have a technical background, so for the marketer it is important to at least have some basic HTML and programming knowledge.  This will allow you to do your job without having to get a programmer involved for some simple SEO implementation.
Connecting/Moving/Editing Files
For starters, SEOs should feel comfortable using a FTP program [...]

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