Category: Analytics
Posted by Brian Taylor - October 25, 2012 - Analytics, SEO
The only effective way to maximize your online marketing “return on investment” is to use website-tracking tools. Only by understanding your company’s website analytics, can you precisely identify and monitor your site’s potential customer conversion rate, and significantly reduce the company website bounce rate. What to Do with Analytical Data Many small business owners lack [...]
Read More
Posted by Mark Thompson - March 15, 2012 - Analytics
While traditional marketing (on TV, radio and print) is still prevalent as ever, online marketing is slowly but steadily growing to become a strong marketing weapon. For one, online marketing – which includes video ads, expandable banners, floating ads, takeovers and tear-backs – has a wider reach. It expands your audience base to people from [...]
Read More
Posted by Mike Collins - January 5, 2012 - Analytics
For most internet marketers, SEO is a fairly cut-and-dry process: keyword research, SEO content creation and building backlinks. This is how it’s been ever since we “figured out” Google’s algorithm. By using these basic steps, websites have achieved first page rankings for any keyword you could imagine. But times are changing. Google’s been doing a [...]
Read More
Posted by Mark Thompson - September 6, 2011 - Analytics, Tools
If you are an Internet Marketer, you have undoubtedly heard of SEMrush. SEMrush has probably the most comprehensive data set on the web, when it comes to keyword research and competitive intelligence. Yes, there are plenty of free SEO tools available (including SEMrush), however nothing can match the comprehensive data that SEMrush Pro provides. 1. [...]
Read More
Posted by Gary Gorelik - July 12, 2011 - Analytics
Though it is easy to get deluded in the online virtual world, the fact of the matter is that the physical reality overpowers everything. The goal of any and all online marketing campaigns being conducted is to increase conversions, leads or any other measurable form of success. For some types of businesses, an online marketing [...]
Read More
Posted by Mark Thompson - July 8, 2011 - Analytics
When you are looking to make money online, one of the first things you have to do is build your mailing list. The more opt-ins you have, the more you are likely to make when promoting your own products, or those of your affiliates. But how do you know what makes your visitors convert into [...]
Read More
Posted by Kristi Hines - June 22, 2011 - Analytics
If you feel like you have been missing out on some valuable information in your Google Analytics, you’re in luck. Most of it has probably been hiding in Google Webmaster Tools all along, waiting for you to unlock it! Not to mention with Google+ Review, there is more data available than ever before. Setting Up [...]
Read More
Posted by Richard Patterson - June 13, 2011 - Analytics, SEO, Tools
Most of us who have a website would love to get it to perform a little better, two obvious ways to do this are to increase traffic to the site or to increase what we get from the existing traffic. By increase what we get from the existing traffic I’m talking about increasing conversions. The [...]
Read More
