Category: SEO

Google Penguin: AKA, “Get Your Act Together”

Posted by Devin Kostrzewski - December 15, 2012 - SEO
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google_penguin

Since Google’s newest and somewhat controversial algorithm update dubbed “Penguin” first hit the web in April 2012, users quickly discovered that Google’s update was anything but small, cute and cuddly. Hundreds of thousands of websites were slapped with Google “penalties” informing them that until they fixed their website of “manipulating their PageRank” through various shady methods, they […]

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How to Increase Your Page Rank by Getting Links to Your Website

Posted by Carl Glasmyre - December 4, 2012 - SEO Why_Pagerank_Doesnt_Matter

Ever since Google became the major player among search engines, web masters have been trying to figure out the algorithms Google uses to rank websites. Although the actual numbers are a closely guarded secret, we do know that one important factor in ranking pages has to do with how many high-quality sites have links to […]

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The Dangers of Black Hat SEO After Google Penguin

Posted by Dirk Reagle - November 28, 2012 - SEO Penguin_Army-637x391

Since the Penguin was dumped by Google on the world of search engine optimization in April of 2012, numerous changes have become part of the SEO game and both Optimization service providers and DIY webmasters have had to adapt accordingly -or risk massive deranking in some cases. Although Google Penguin has been heavily commented on, […]

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SEO Tips for Any Budget

Posted by Elle Williams - November 8, 2012 - SEO seo-budget

It can be quite tough to compete online with your competitors if they have lots more budget than you, after all – if you’re a small business on a budget and they have high profile SEO agencies and online marketing professionals on their side – you might even feel like giving up. Because of this, […]

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5 Effective Ways to Reduce Website Bounce Rate

Posted by Brian Taylor - October 25, 2012 - Analytics, SEO
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bounce-rates

The only effective way to maximize your online marketing “return on investment” is to use website-tracking tools. Only by understanding your company’s website analytics, can you precisely identify and monitor your site’s potential customer conversion rate, and significantly reduce the company website bounce rate. What to Do with Analytical Data Many small business owners lack […]

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10 Things For You To Check When Your SEO Strategy Isn’t Working

Posted by Pratik Dholakiya - October 6, 2012 - SEO
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seo-efforts

Having a SEO strategy these days has become absolutely essential for any business to have a good presence on the web. Just getting a website made is not enough. You need to find out ways of getting people to know about (and use) that website, in order to generate more business for you. Very often, […]

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Where to Focus Your Photo Sharing Efforts in 2013

Posted by Steven Papas - October 3, 2012 - SEO
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VDO

Photo sharing has made a booming market in recent years helping both small and large businesses alike. It can be used to properly manage marketing strategies, keep employees up-to-date and better interact with customers and clients. While it started as a simple tool with which friends and family members could use to share memorable moments, […]

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Why Invest on SEO Even Though It Isn’t Cheap?

Posted by Kyle Kam - September 3, 2012 - SEO
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seo-investment

There are approximately 6.89 billion pages indexed on the World Wide Web as of July 10, 2012. Out of the 7 billion people that currently populate the Earth, about 2.26 billion are Internet users as of the end of 2011. When a start-up company thinks of creating a website, having to compete with this staggering […]

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