How to Use PPC to Complement SEO

Posted by Mark Thompson in SEM,SEO | July 28, 2010 | Comments (3)

Recently I wrote a blog post on How SEO and Social Media Are Joining Forces, so I thought it would be beneficial to show how PPC can help to compliment SEO. Now that Pay-Per-Click (at least in Google) is…
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Google’s Ad Rank EcoSystem: How Does It Work?

Posted by Ryan Beale in SEM | July 16, 2010 | Comments (0)

In my last post, I discussed how to create a Google AdWords campaign. Before purchasing keywords on Google AdWords, you may be curious to know how Google in fact ranks advertisements. Have you ever wondered…
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How To Start A Google AdWords Campaign

Posted by Ryan Beale in SEM | July 9, 2010 | Comments (8)

Are you new to Pay Per Click (PPC) Advertising? Have you determined that PPC Advertising may be profitable for your business? This post is for those who are new to PPC Advertising and would like…
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Who You Are, Not Who You Know, Matters in Social Networks

Posted by Gabriella Sannino in SEM,Social Media | July 8, 2010 | Comments (2)

If you’re doing business in today’s market, you know how small the world of business is getting. You can join hundreds of new sites, get new tools and, most importantly, build a community that works for you. These communities will…
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InBundles: The Newest Place For Daily Deals

Posted by Mark Thompson in News,SEM | June 28, 2010 | Comments (3)

By now, probably everyone has heard of Groupon and LivingSocial, and now a new service called InBundles joins the party for offering daily deals and specials specific to a certain city. Currently, InBundles caters to only people who are…
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3 Key Steps to Starting an A/B Test

Posted by Robert Brady in Design/Development,SEM | June 23, 2010 | Comments (1)

Ever wondered if your site would generate more sales/leads with a larger call to action (CTA)? Perhaps reducing the amount of text and using bullet lists instead? Even the experts will tell you “It depends…”, but with 3 easy steps…
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Your Internet Marketing Strategy: Less Talking and More Doing

Posted by Mark Thompson in SEM | June 21, 2010 | Comments (2)

I want to make a pretty bold statement (semi rant) to start this blog post…“Your Strategy is Only As Good As Your Execution!”. Too many times I have seen great concepts and strategies never materialize because the project was just…
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Download Now: 6 Free eBooks to Make Money Online

Posted by Mark Thompson in Blogging,SEM | June 16, 2010 | Comments (2)

Over the past 6 months I have been interested in learning more about affiliate marketing and making money online. So I started reading a number of awesome blogs that are dedicated to exact that. I am paid for a number…
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5 Tones to Take in Ad Copy to Shake Things Up

Posted by Elizabeth Marsten in SEM | June 14, 2010 | Comments (0)

CTR is flagging, conversion are lagging and you’re in a funk. So what do to wake up your ad groups? Take one of these 5 tones for a test drive! Get your creative juices flowing, get the wheels turning and…
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Tips for B2B Search Engine Marketing

Posted by Gabriella Sannino in SEM,SEO | June 11, 2010 | Comments (4)

Today, strong search engine marketing strategies are a survival necessity for any business, be it a small or big show. Even using this as just a general rule, the fact remains that B2B (business-to-business) marketers will have