Author Archive

7 Reasons Why No One is Reading Your Blog

Posted by Spencer Hesseltine - May 24, 2011 - Blogging

How many repeat visitors to your website or blog do you really have? If the latest statistics show that nobody’s coming back to your site for more than a perfunctory second look, chances are there is a problem – or multiple problems. Here are seven likely reasons why nobody wants to read your content– and […]

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Survey Says Teens & Young Adults Don’t Interact with Brands in Social Media

Posted by Spencer Hesseltine - April 7, 2011 - Social Media

Don’t say this too loud in front of your boss, but there’s a chance that all the social media marketing you’ve been doing to attract a younger audience could be falling on deaf ears. Turns out, the 12-24 age bracket doesn’t want to “like” or be friends with brand names. So says a survey from […]

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Google Announces User-Generated Filters for Unwanted Search Results

Posted by Spencer Hesseltine - March 11, 2011 - SEM, SEO

Google may have finally discovered a way to rid the internet once and for all from undesirable search results. The answer: Let its users handle it. The Official Google Blog on March 10 announced the debut of a new feature that allows you to block all results from any website, simply by clicking a block […]

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Is Google Places Revolutionizing Organic Search for Local Businesses?

Posted by Spencer Hesseltine - March 1, 2011 - SEM

In 2011, in a world where online media dominates our culture, most business owners are aware of the impact that Google and other search engines have on their ability to attract customers. Through search engine optimization, search engine marketing and more, organizations continue to use a variety of techniques to work their way to the […]

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