Author Archive

Who You Are, Not Who You Know, Matters in Social Networks

Posted by Gabriella Sannino - July 8, 2010 - SEM, Social Media
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If you’re doing business in today’s market, you know how small the world of business is getting. You can join hundreds of new sites, get new tools and, most importantly, build a community that works for you. These communities will bring you new business. Here are a few things to consider when looking for new […]

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Tips for B2B Search Engine Marketing

Posted by Gabriella Sannino - June 11, 2010 - SEM, SEO
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Today, strong search engine marketing strategies are a survival necessity for any business, be it a small or big show. Even using this as just a general rule, the fact remains that B2B (business-to-business) marketers will have to think and act slightly different from other marketers. The more prevalent marketing, known as “business to consumer” […]

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How Do I Know My Web Content is Good Enough?

Posted by Gabriella Sannino - June 3, 2010 - SEM, SEO, Social Media
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I love when readers, clients and social media connections ask questions; the answers make great fuel for articles, so please keep them coming! Recently, a reader asked, “How do I know my web content is good enough or SEO’d well?” Thus, the topic of today’s blog. So let’s break this down. Your reader’s first impression […]

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