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Part II: The Ultimate Guide to Meta Description

Posted by John Barlow - June 25, 2010 - SEO

In Part I of this two part series, I left you saying how inaccurate the CTR’s Google was give are. Now I want you to totally forget what I said! In this post I’m going to take you step-by-step through extracting and changing poor performing descriptions. Step I: Start by going into webmaster tools and […]

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Part I: The Ultimate Guide to Meta Description

Posted by John Barlow - June 24, 2010 - SEO

You’ve just taken over a client from an unscrupulous agency; title tags are stuffed with keywords, there’s a dodgy backlink history and the meta keywords are used on every page. Worst of all, your just not getting the traffic you’re expecting from the rankings you’re achieving. You look at the analytics and webmaster tools and […]

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