Author Archive

Why You Need Dedicated Social Media Personnel

Posted by Brian Taylor - March 6, 2013 - Social Media bigstock_Social_media_concept_21099296

If your company or business uses Social Media to advertise, market and brand your business you might already know how powerful and persuasive it can be.  Sites like FaceBook, Twitter, Pinterest, Tumblr and the rest (and boy are there a lot of them) can increase your company’s visibility and, of course, its revenue. If you […]

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Improve Your Content Marketing With Infographics

Posted by Brian Taylor - December 26, 2012 - Blogging what-is-an-infographic

Content marketing plays an important role in attracting customers to your product/service. One of the best ways to improve content marketing is to use infographics for driving more visitors to your website. According to the Survey, the fastest growing content format is infographics and its use has increased by 1.5 times since 2011. Marketing using […]

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5 Effective Ways to Reduce Website Bounce Rate

Posted by Brian Taylor - October 25, 2012 - Analytics, SEO bounce-rates

The only effective way to maximize your online marketing “return on investment” is to use website-tracking tools. Only by understanding your company’s website analytics, can you precisely identify and monitor your site’s potential customer conversion rate, and significantly reduce the company website bounce rate. What to Do with Analytical Data Many small business owners lack […]

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