Archive: May, 2010

How To Craft the Perfect Meta Tags

Posted by Mark Thompson - May 18, 2010 - SEO
37

I know it may seem very basic when creating Title and Meta tags for your website, but it can be a much more involved process if you are looking to go from good to great.  Many clients are under the impression that as long as they have their keywords in the title and meta tags […]

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Solutions for Your Top Daily Distractions

Posted by Mark Thompson - May 17, 2010 - SEO
0

I want to start off by saying that this post is a little bit of a different topic than I usually write about.  However I think it is relevant to everyone and can be applied to any topic. Now that I am writing for my blog on a much more regular basis and recently started […]

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15 Websites to Find Excellent Internet Marketing Whitepapers

Posted by Mark Thompson - May 12, 2010 - SEM, SEO
5

Whitepapers have been a great marketing tool for gaining industry credibility, relevant leads, and more traffic to your website. Even though there are probably thousands of Internet Marketing Whitepapers out there, there are a select bunch that are know for creating industry-recognized, high-quality whitepapers.

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Step-By-Step Guide For Launching a Virtual Product

Posted by Mark Thompson - May 11, 2010 - Ecommerce
14

It can be an exhausting process when launching and marketing a virtual product.  This post is suppose to act as a step-by-step guide that will show you the process of creating a product, all the way to your launch. 1.  Product Research So hopefully you have an idea or at least a topic that you […]

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Technical Aspects That SEOs Should Know

Posted by Mark Thompson - May 10, 2010 - Design/Development, SEO
4

SEOs do not necessarily have a technical background, so for the marketer it is important to at least have some basic HTML and programming knowledge.  This will allow you to do your job without having to get a programmer involved for some simple SEO implementation. Connecting/Moving/Editing Files For starters, SEOs should feel comfortable using a […]

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Are You Ready For Social Media? “The Office” Style

Posted by Mark Thompson - May 7, 2010 - Social Media
1

For anyone that is looking to dive into the wonder world of social media, there are probably a few questions you should ask yourself before you get started. Also, to express my love for The Office, I decided to use the show as my theme for this post.  By the way, Dwight and Moes are […]

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Introducing the New Google Adwords Certification Program

Posted by Mark Thompson - May 5, 2010 - News, SEM
2

Google has made some changes by officially retiring the Google Advertising Professionals program and changing it to the Google Adwords Certification Program.  The new program provides agencies with comprehensive, strategy-focused training and certification on the latest tools and best practices for managing AdWords accounts. About the New Program The new program has set a new […]

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What to Consider When Assessing SEO Expectations

Posted by Mark Thompson - May 4, 2010 - SEO
7

Typically when assessing a new SEO client, I will look at a number of different factors that will help me to determine realistic exceptions.  Its funny to see companies give pricing to a potential client without even understanding the clients needs and their industry. I will usually run through a few exercises with the client […]

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