Search marketing and public relations have traditionally functioned as separate entities however in recent years it has become clear that there is a close synergy between the two. Many companies will employ both PR and search marketing agencies to help…
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Typically, a fully custom website can cost anywhere from $10,000 – $50,000, depending on a number of factors including functionality and the size of the site.  Of course if you are building a site from scratch, it is going to…
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When you are speaking to a potential SEO client, there should be some level of knowledge and training that should be given, to help them fully understand how SEO works and why you are structuring the proposal and strategy the…
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Managing a blog where you are the only author can be a relatively easy task.  You are in control of the content quality, post frequency, comments, and design layouts.  Once you start to have multiple authors, things start to get…
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This is a guest post by Ben Hook, a search marketer and owner of Navaro, a UK based SEO company helping clients to increase their online visibility.

When optimising a site most likely you’ll have to be making…
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Glen from Viperchill recently wrote a post about the resources that are in his internet marketing toolbox, so I thought it would be a good idea to share the tools I use on a daily basis.  I think…
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In celebration of the 2010 NCAA Men’s Basketball Tournament, I have decided to put together 64 websites and resources that you can use to find the latest Web 2.0 tools, applications, and news.

Feel free to click on my bracket…
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I thought I would share some new tools and applications that I have recently stumbled across during the last month.  For the most part they are random tools ranging from iPhone applications to SEO research tools, however I thought I…
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I asked Ann Smarty from Search Engine Journal and MyBlogGuest to give her opinion on various search tactics that were put head-to-head.  Although some of these tactics can’t survive without the other, it is interesting to gain Ann’s…
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When you think of old school marketing, you think of print, television, billboards, and radio….but pay-per-click?  Now pay-per-click is not necessarily old school marketing in the sense that you are shouting your message out to everyone and anyone that will…
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