Posted by Mark Thompson in SEMAug 25th, 2008 | View Comments
If you are a search marketer, you may want to think about joining a few of these professional organizations. They can provide some good exposure in the industry, as well as help get authoritative links into your site.
Here is a quick list of places to look into.
American Marketing AssociationSEMPODirect Marketing AssociationWord of Mouth Marketing AssociationeMarketing AssociationInteractive Advertising BureauEmail Experience CouncilBetter Business BureauViral & Buzz Marketing Association
Your Local Chamber of Commerce

Posted by Mark Thompson in NewsAug 14th, 2008 | View Comments
The newest projection for US Online Advertising Spend was just released by eMarketer. From the newest projections by 2013, online advertising will be a $59 billion dollar industry. I have added some previous projections to show how their predictions have been pretty accurate.
With the economy being where it is today, it looks like the projections were not as high as they were originally estimated. However you will notice that after 2009, spending will start to rebound and keep its rapid increase in online advertising.
It is important in a down economy that marketers are investing their dollars...
