UPDATE:  2010 Screen Resolution Statistics Screen resolutions have changed a lot over the past 8 years. Computer monitors have migrated to offer users  much smaller resolution choices. The days of 640 x 480 have long since past. This brings up a good question for web developers. “What should the average width of a website be?” Of course there are other parameters to consider such as the style of design the client chooses. Fluid website design, like those that expand 100% of the users browser regardless of their screen resolution, is one way to avoid having to worry about designing...

I just finished reading “Groundswell: winning in a world transformed by social technologies” by Charlene Li and Josh Bernoff. This is a must read for any internet marketer or company looking to implement Social Media Strategies. This book is jam packed with social media tactics, useful case studies, and up-to-date statistics. This book goes into to great detail on how marketing is shifting from shouting your message to anyone and everyone, to truly communicating and connecting with your potential customers. It talks about ways to tap into the groundswell; listening, embracing, connecting...

Each Social media website develops its own community and its own demographic profile. With the ever changing world of social media, it can be hard to determine which social media community would be the most effective place to market your company. With one in four online American adults visit social networking sites at least monthly, it is hard to ignore this rapidly emerging trend. For marketers new to the Social Marketing world, here is a brief description of five of the major social networks out there and their community demographics.LinkedIn is an online community geared towards working...